Ironstark home

Lead generation and workflow technology

The infrastructure behind customer acquisition.

Ironstark runs lead generation, intake, and workflow systems for legal, healthcare, insurance, financial services, and multi-location brands, at volume and under strict rules.

What we do Industries

01 / Capabilities

Twelve capabilities. Three pillars.

Acquisition

Generate demand and contacts.

Conversion

Turn contacts into accepted work.

Operations

Run, measure, and govern the system.

All capabilities

02 / How it fits

One system from first click to completed outcome.

Each outcome feeds the model that sets the next budget. Running all three stages on one record is what makes that loop work.

01 Media Paid social, search,programmatic 02 Intake Qualification, routing,consent capture 03 Outcome Signed matter, completedvisit, enrollment LOOP ACQUISITION MODEL Sets the next budget
Diagram of one loop: media generates contacts, intake qualifies and routes them, outcomes are measured, and the acquisition model uses cost and value per outcome to set the next media budget.

03 / Industries

Built for strict rules and high volume.

04 / How we work

Operating principles.

Rules first

Advertising, privacy, and consumer contact rules set the boundaries of each program before creative starts.

One record

Media, intake, and outcomes share the same record, so every result traces back to the dollar that produced it.

Measured on outcomes

Work is judged by signed matters, bound policies, completed visits, and booked jobs. Leads and clicks are inputs.

Built for volume

Systems are designed for volume across states, products, and locations from the first build.

05 / Insights

Recent writing.

All insights
Workflow and operations

Intake is a marketing channel

The minutes between a form fill and a callback decide how much of a media budget turns into signed work.